Insights on AI Visibility
Research, case studies, and strategy from the team building the AI layer for Web3 protocols.

Four Essential Principles to Improve Your AI Search Visibility
Web3 startups are invisible to ChatGPT, Claude and Perplexity without an AI search strategy. Zain Khan's Starknet Foundation workshop: the four pillars that get you cited by AI.

The Science Behind AI Brand Visibility
The marketing world is facing a tectonic shift: 72% of B2B buyers now begin their journey in AI. Here's how PromptRaise turns AI visibility into measurable leadership.
How Web3 Protocols Win the AI Visibility Race in 2025
The next frontier isn't search rankings-it's whether AI systems cite, recommend, and trust your protocol. Here's what the data says about who's winning and why.
Why ChatGPT Ignores Your Protocol (And How to Fix It)
Most Web3 teams optimize for Google. But the AI layer has different rules, different signals, and different winners.
From Invisible to Referenced: A DeFi Protocol's 90-Day Journey
We tracked one protocol's AI mention rate across ChatGPT, Perplexity, and Claude over three months. The results were striking.
The Anatomy of an AI Citation: What Makes LLMs Trust a Source
We analyzed 10,000 AI-generated responses across financial topics to understand what determines source selection.
Prompt Engineering Is Dead. Here's What Comes Next
The shift from prompting to protocol-level influence is already underway. Early movers are seeing compounding advantages.
Introducing Real-Time AI Audit: Know Your Visibility Score Today
Our new audit tool gives protocols a live snapshot of how AI systems currently perceive and reference them.
Perplexity vs. ChatGPT vs. Claude: Which AI Drives the Most Protocol Traffic?
Not all AI assistants are created equal. Our analysis of referral patterns across 30 protocols reveals a clear hierarchy.
Stay ahead of the AI visibility curve
Weekly insights on AI citation patterns, protocol rankings, and strategies that actually work.